Krispy Kreme is spreading sweetness this week in celebration of World Kindness Day. On Wednesday, Nov. 13, the bakery chain will be giving away a free dozen of its iconic Original Glazed doughnuts to the first 500 customers who visit participating locations in the United States, either in-store or via the drive-thru.

The gesture aims to encourage small acts of kindness and spread positivity in line with the spirit of World Kindness Day. According to Krispy Kreme’s Global Chief Brand Officer, Dave Skena, the company hopes that each free dozen doughnuts will inspire a ripple effect of goodwill. “World Kindness Day is a reminder that we can all make a positive impact in people’s lives, including through small gestures like sharing a sweet treat,” Skena said. “We hope that each dozen Original Glazed doughnuts we give away enables and inspires many dozens of small acts of kindness.”

The free doughnut giveaway is available to the first 500 customers at participating Krispy Kreme locations, with the offer valid both in-store and at the drive-thru. However, the promotion is limited to one dozen doughnuts per customer, and the offer is available only while supplies last.

In addition to this generous gesture, Krispy Kreme is also unveiling its limited-edition Thanksgiving-themed doughnut collection. Just in time for the upcoming holiday season, the chain has introduced four new flavors inspired by classic Thanksgiving pies. These festive doughnuts will be available for purchase at Krispy Kreme locations nationwide through Thanksgiving.

The new Thanksgiving-inspired doughnuts are as follows:

1. Chocolate Silk Pie Doughnut: This indulgent treat features Krispy Kreme’s Original Glazed doughnut dipped in chocolate icing, topped with smooth chocolate buttercream, and finished with chocolate curls, delivering a rich, pie-inspired flavor.
2. Lemon Creme Pie Doughnut: An unglazed shell donut filled with tangy lemon pie filling, this doughnut is dipped in bright yellow lemon icing and sprinkled with graham crunch. A dollop of meringue buttercream adds a sweet, fluffy finish to this citrusy creation.
3. Blueberry Crisp Doughnut: This unglazed shell donut is filled with blueberry filling and dipped in blueberry icing. It’s topped with a streusel crumble, creating a delightful combination of sweet, fruity, and crumbly textures.
4. Apple Crumble Doughnut: Inspired by a classic apple pie, this unglazed shell donut is filled with apple pie filling and topped with a buttery pie crust buttercream. It’s finished with a sprinkle of cinnamon cookie crumble for added flavor and texture.

Krispy Kreme’s new Thanksgiving Pie doughnuts offer a fun, delicious twist on traditional holiday desserts, and they’re expected to be a hit with customers seeking a festive treat to enjoy with family and friends during the season.

These seasonal doughnuts are available at participating Krispy Kreme locations through Thanksgiving, but like the World Kindness Day promotion, the availability is limited, so donut lovers are encouraged to act quickly.

With both its free dozen doughnut giveaway for World Kindness Day and the launch of its Thanksgiving-themed doughnuts, Krispy Kreme is continuing to position itself as a source of joy and kindness during the holiday season. Whether you’re sharing a free dozen with a loved one or indulging in a holiday-flavored doughnut, the chain is offering plenty of ways to spread sweetness this month.